Best Brains Palatine
Case Study
Best Brains Palatine
Case Study
Recent case study on branding, web design, and digital marketing: Read the case story about identity design, including web design and social media campaigns for the leading STEM schooling System In Palatine.
Best Brains is one of the leading schooling systems in the US, with more than 100 branches. Best Brains offers an enrichment program designed to enhance children’s academic development.
Admark Digital was assigned over the chores of web designing and development, SEO, social media marketing, and visual advertisement. Through our SEO services, we ensured the flow of organic and result-oriented traffic to their website.
What were the challenges?
Top 3 challenges identified by the Admark Digital team:
- The website of the Best Brains Palatine branch wasn’t up to the standards, both in terms of design and user interface.
- Lack of proper SEO and high bounce rate was failing to convert visitors into customers.
- The absence of content marketing programs was hampering their social media outreach which was critical for local area marketing.
Printing Collaterals
Web Design Work
We know from our experience that a quality website can make the difference between a new customer and a missed opportunity. No matter how great your institution is, if the user experience is not up to the mark, the visitors will not get converted or will not contact. Here is where we play our game to engage the visitor and make sure if he gets landed on our website must get converted in lead or customer. Improved and advance UI and US techniques along with mobile-first approach. We ensure the result-oriented figures with 100% credibility.
Web Design Work
We know from our experience that a quality website can make the difference between a new customer and a missed opportunity. No matter how great your institution is, if the website user experience is not up to the standards, the website will fail to produce significant leads. We played our part by informing parents about Best Brains’ academic program designed to enhance children’s academic development, board-certified faculty, their low student-teacher ratio, interactive learning environment, and their non-repetitive teaching methodologies. Our web strategy ensured a site structure and a web design that served as an online student recruiting tool by answering parents’ critical queries related to academics. We also improved the overall outlook of their website by using improved and advanced UI and UX techniques by focusing on a mobile-first approach. We ensured the productive outcome with 100% credibility.
Content & Social Media
As part of the content strategy, we planned a mix of content to serve the parents being the primary member of their target market. Content plays an influential role in grabbing the attention of parents and making them potential leads. But this is only possible when the content strategy carefully educates about the curriculum, learning environment, and extracurricular activities the school system offers. To step up on the content marketing strategy, we devised a plan to create informative videos, infographics, and write-ups to market their classroom environment and learning strategies adopted by the school.
Content & Social Media
As part of the content strategy, we planned a mix of content to serve the parents being the primary member of their target market.
Content plays an influential role in grabbing the attention of parents and making them potential leads. But this is only possible when the content strategy carefully educates about the curriculum, learning environment, and extracurricular activities the school system offers. To step up on the content marketing strategy, we devised a plan to create informative videos, infographics, and write-ups to market their classroom environment and learning strategies adopted by the school.
